Date of Publication: 21/06/2018
As part of our work, we collect and handle data from individuals interested in taking part in our client-commissioned market research studies.
ESR client: those companies, usually agencies specialising in market research, who come to ESR with the aim of carrying out studies commissioned by their own clients, who are the research beneficiaries.
Personal data: any information relating to an identified or identifiable natural person: an identified natural person will be any person whose identity can be directly or indirectly determined – specifically, by an identifier such as a name, personal ID number, location information, online ID, or one or several elements referring to their physical, physiological, genetic, psychological, financial, cultural or social identity.
Sensitive data: any personal data that reveals a natural person's race or ethnicity, political views, religious or philosophical convictions, or trade-union membership, and the handling of a natural person's genetic data, biometrics used for unambiguous identification, data relating to health or sexual life and sexual orientation.
Research beneficiary: it refers to ESR's client's client, who commissions the research and benefits from it, as research results are provided to them in accordance with this Policy.
Market research: It includes all types of market and social research, opinion polls and data analysis. It is defined as the systematic collection and interpretation of information about individuals or organisations. It uses statistical and analytical methods, and applied-science, data-handling and behavioural techniques for collecting feedback or providing elements that support the decision making of goods suppliers, service providers, government agencies, non-profit organisations and the general public.
Under age: any research participant aged under 14.
Incentive: a gift, payment or other remuneration offered to potential interviewees in order to increase participation rates.
Participant: a natural person taking part in a research study, whose opinions and other information necessary for conducting the research are collected.
Panellist: a natural person who agrees to their personal data being added to a database for the purpose of inviting them to participate in future market research studies.
Data dissociation procedures: any personal data handling where the information collected cannot be linked to an identified or identifiable person. Dissociating refers to the process by which information is removed from a set of data in order to protect the privacy of the individuals described by such data. Data is dissociated with the aim of distributing or publishing the data while maintaining the anonymity of the individuals from whom the data is collected.
To exercise any of the rights mentioned in this section, you may contact us at email@example.com where we will provide you with the relevant forms.